Philips ShoqBox (SB300)

September 1, 2016

Philips ShoqBox (SB300): the latest durable and rugged Bluetooth speaker

Berlin, Germany – Bring the party anywhere with the new Philips ShoqBox (SB300) rugged portable Bluetooth speaker. You don’t have to worry if it slips from your hands, even if you drop it in a pool. This new Philips Bluetooth speaker can suffer the worst of conditions. Rugged, shockproof, waterproof, and pulsing lights are its key features combined with an impressive bass and loud sound.

Now the party is truly portable, with the new Philips ShoqBox, with pulsing lights varying in color that change to the beat of your music. Increasing the sound increases the intensity of the lightshow.

Philips Shoqbox is built with rugged in mind. Meeting strict IPX7 standards, this speaker can survive a one meter deep plunge into a pool for 30 minutes. Its shockproof design makes it virtually indestructible for even the most active adventure seeker.

The 1.5-inch full range front firing speaker driver combined with its twin bass radiators on each side ensure this palm sized speaker gives you an unexpectedly forceful bass and impressive precision sound. The built-in microphone lets you take and make calls with the flick of a button.

“This new Philips speaker is virtually unbreakable,” said Jerome Alfonsi, Business Leader Audio, Video and Home Cinema, Gibson Innovations. “You might not expect it from such a small and handy speaker but this machine can blow any party up and also light it up. Coming in a rugged form factor, you can easily take this speaker anywhere without fear of damaging it.”

Features summary****bold text****bold text
- Works with any Bluetooth enabled device
- Waterproof: IPX7
- Shockproof
- Built-in microphone for speaker conference
- 4W RMS output power
- 1 x 1.5” full range drive and 2 passive radiators
- Up to 8 hours battery time
- Audio in

Recommended retail price: €49.

Philips at IFA
For further information on the latest Philips innovations at IFA 2016 please visit, follow Philips at IFA on twitter @PhilipsLiveFrom, or visit our additional social media channels on YouTube and LinkedIn.

For more information:

Marc de Kloet, Marketing Director,, 0031 627 625 417
Ilona de Bok, PR Manager,, 0031 627 625 542

About Gibson Brands

Gibson Brands, a global leader in musical instruments, consumer electronics and professional audio, is dedicated to improving the quality of life and music for its customers. Founded in 1894 and headquartered in Nashville, Tennessee, Gibson Brands has manufacturing, marketing and research and development centers throughout the world. For more information, go to

Gibson Innovations, a subsidiary of Gibson Brands, is a global powerhouse committed to innovation in sound and entertainment. As a leading player in key categories including headphones, audio systems, soundbars and connected audio with world-recognized brands including Philips and Onkyo, Gibson Innovations brings the finest audio products and experiences to consumers. For more information, go to

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